A New Dawn - Neon Hope

q: Why did you name your brand ’Neon Hope’? a: The brand was inspired by the sunrise and hence neon for the colour of the sky and hope for the new day arriving and the opportunity it holds. q: Can you tell us a little bit about how the brand came to be and why you decided to go with designing sunglasses? a: My background is tech, having worked in tech for 10 years I wanted to create a physical product, something you could touch and feel. Sunglasses seemed a good option as is small, unisex and instagramable. I tested out making sunglasses for my wedding and it all went smoothly so I decided to do it. q: Having travelled and lived around the world a lot, what is the thing that inspires you the most? a: I think travel brings lots of adventure, you never know what is going to happen and I love that. I think meeting new people and having new experiences inspired me the most. q: How would you describe Neon Hope in 3 words? a: Fresh, fun and uplifting. q: Why does every woman need a pair of NH sunglasses? a: To feel special and because she can choose how she wears / styles them depending on how she feels that day. q: What is your design process? a: It’s very practical. I wanted to make something new, that works with a on the go lifestyle. q: First sunglasses, now the bumbags, what’s next for Neon Hope? a: I think there maybe more leather goods on the horizon. q: What has it been like working with us so far? a: Curated Crowd have been amazing, it makes such a difference having a physical store in which people can go and see and try on the products.